I remember learning this fun fact from a Netflix documentary. Nominal prices for coke have remained stable since the 70s. So adjusted for inflation, it's gotten progressively less expensive. I've witnessed 5his personally. A gram in the 2000s would run about 70 bucks in my area, and that's still the case today.
So it's likely that over time more and more not so rich people entered the market and coke lost its cachet. But I'm sure the rich remained quite fond of it.
So it's likely that over time more and more not so rich people entered the market and coke lost its cachet. But I'm sure the rich remained quite fond of it.