IMHO it’s both. Obviously people spend a lot of effort reverse engineering Google’s ranking algorithms because it’s profitable but some of it, at least from the outside, seems self-inflicted.
Image search has been useless for me for a long time because of Pinterest. Many times Pinterest will show you an image but when you click on it it takes you to a page with completely different content. Maybe Google has a good reason for not penalizing Pinterest, but it’s weird to me that they are not more aggressive in sanitizing the quality of their searches.
Image search has been useless for me for a long time because of Pinterest. Many times Pinterest will show you an image but when you click on it it takes you to a page with completely different content. Maybe Google has a good reason for not penalizing Pinterest, but it’s weird to me that they are not more aggressive in sanitizing the quality of their searches.