> Please don't do things to make titles stand out, like using uppercase or exclamation points, or saying how great an article is. [...] please use the original title, unless it is misleading or linkbait; don't editorialize.
Most of the time, this rule does more good than harm to prevent clickbaits, but it's not perfect and occasionally causes problem if the original title is not descriptive. In fact, there are multiple incidents that edited titles were reverted back by the mods, much to the complaints of the readers, I guess it's a small price to pay. Sometimes you can be sneaky so it won't be noticed, saying "Seagate's infamous ST3000DM001" is unacceptable, but the mods don't care if you say "Seagate ST3000DM001".
I once replaced all of my friend's filing box labels with new labels, whose cryptic text had an aura of mystery and adventure. Strangely, my friend did not enjoy the adventure I had set him upon. If you know what I mean.