I thought american tech companies were used in most places outside of the US. From what seen facebook, google, amazon, etc are fairly global reaching at this point.
I'm specifically talking about the mindset of equating "it's happening in all America" to "it's happening to the whole world", and that's not only in tech.
There's nothing wrong with that though, those kinds of statements are implied to be contextual.
If it's an American publication, it's fair.
The OP comment is not unreasonable - American's are fairly nationally centric by default ... but they generally don't say 'the world' when they mean just America.