I don't know if it's the case in other countries, but in France, most supermarket chains have their own "budget" brand which are generally quite explicit/generic in term of packaging.
Here is the label of the tin I ate yesterday for example:
Australia has Black & Gold brand, not specific to a certain store but always low priced and bland packaging that is identical for every product (yellow box, black text).
> I don't know if it's the case in other countries, but in France, most supermarket chains have their own "budget" brand which are generally quite explicit/generic in term of packaging.
Very common in the United States as stores don't license the brand names and so have to come up with a non-trademarked name.
Here is the label of the tin I ate yesterday for example:
https://image.ibb.co/kCxA0b/IMG_20171008_094309.jpg
no product name, just the composition of it.
Even the color are meant to associate to the composition (green -> little peas, pink/red -> bacon, white -> onions, orange -> carrots).
And a realistic photo of what to expect.